B&N Bank website recognised as one of the most user-friendly for mobile devices
B&N Bank’s website was ranked in the top 5 of most user-friendly mobile websites amongst financial services companies in Russia, according to a survey of website usability characteristics conducted by Google and the British agency Сxpartners.
For the survey, 314 websites of financial services and retail companies from Russia, Europe, the Middle East and Africa were selected and ranked according to traffic, user-friendliness, design and client problem-solving characteristics.
"Binbank.ru has been successfully optimised for mobile devices, it has clear headlines, well-compiled content, sufficiently large active elements to click on," the survey stated. Analysts also noted the high speed of B&N Bank’s mobile website and the quick call to the bank feature through clicking on a phone number at the bottom of the Bank’s website page.